AGENDA
Mental
Codes—The Power of Change Seminar©
A Master Class presented by Dr. Michael J.
Duckett
Social Scientist, Radio/Television Host,
Author/ International Speaker
The Mental Codes—The
Power of Change Seminar
Based on some of his 133
books and programs and scientific
discoveries, “The Mental Codes—Overcoming
Thoughts that Keep You Stuck in Life,” Dr.
Duckett will discuss practical steps to
change a person’s mind and behavior that
will produce greater success and results.
Dr. Duckett will reveal amazingly simple,
but profound ways to increase happiness and
success by changing your thoughts and
habits. He will discuss strategies that
audience members can utilize to change the
way they’ve been doing things to make their
businesses and careers even more successful.
8:00
am |
Registration |
8:30
am |
Welcome and
Introduction of Michael Bergdahl
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P.O.C.K.E.T.S. Agenda
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-
Definition/Explanation
of POCKETS Niche
Strategy
- The Seven Strategies
of Wal-Mart – The
World’s Largest Company
- Global Expansion
Plans
- Media Scrutiny of
the Most Admired Company
2003 & 2004
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Price Strategy |
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How did Wal-Mart turn
its pricing strategy into
such a powerful competitive
advantage? |
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- Sam Walton’s
Discounting Principle -
Appeal of Low Prices
around the world
- Every Day Low Prices
- Price Rollbacks
- Special Buy
Merchandise
- Predatory Pricing
- Low price strategy
driven by high volume
inventory turnover
- Manufacturing in
China & Asia critical to
low price profitability
- Shopping Cart
Comparisons
- Wal-Mart passes
expense savings along to
the customer via lower
prices
- Pricing Tools for
You
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Operations Strategy |
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What makes Wal-Mart’s
store operations so unique?
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- Big Facts behind the
Wal-Mart Success Story
- The History of
Wal-Mart
- Global Presence
- Types/Number of
Stores and Distribution
Centers
- Supply Chain Driven
Company, in-stock, RFID
- Technology / Cross
Docking / Spoke and Hub
Distribution / No
Traditional Warehouses
- Benchmarking Best
Practices
- Operational
Excellence Standards -
High expectations are
the key to everything
- Continuous Learning
/ Continuous Improvement
/ Flow Charting
Processes
- Operations Tools for
You
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10:00
am |
Morning Break |
10:30
am |
“The Wal-Mart
Way” – 7 Strategies of the World’s
Largest Company Continued
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Culture Strategy |
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How did Sam Walton
turn Wal-Mart’s employees
into a key ingredient of the
company’s success? |
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- Profit Sharing is
the fuel that drives the
Wal-Mart engine
- Sam Walton was a
servant leader
- Golden Rule Values
- The Sam Walton Way
is The Wal-Mart Way
- Sam Walton’s 3
Values
- Entrepreneurial
Spirit / Work Ethic
- Empowering people by
pushing decision making
downward
- Embraced Change /
Risk-taking
- Reinforce company
standards using folklore
and storytelling
- Culture Tools for
You
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Class Exercise |
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Questions & Answers |
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12:00
pm |
Lunch |
13:00
pm |
“The Wal-Mart
Way” – 7 Strategies of the World’s
Largest Company Continued:
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Key Item Promotion /
Product Strategy |
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What is the secret to
Sam Walton’s strategy for
selecting products for
Wal-Mart’s stores |
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- Everyone is a
merchant regardless of
job function
- Volume Producing
Item program to
reinforce merchant
skills
- Execution of product
promotions
- Outside / in
approach to selecting
products and services
- Vendor Partnerships
– Vendorville
- 3 types of Wal-Mart
Suppliers - negotiating
to supply Wal-Mart
- Automated
Replenishment –
just-in-time Inventory
- Store Wars –
Wal-Mart battles
retailers horizontally
and suppliers vertically
- Innovation versus
imitation
- Key Item Promotion /
Product Tools for You
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Expense Strategy |
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How important is
expense control to
Wal-Mart’s overall strategy?
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- Wal-Mart Low
Profitability Model
- Low prices are a
result of constantly
reducing costs – passing
savings along to
customers
- Suppliers are
pressured to improve
their efficiency and
lower costs
- Management
accountability - Sales /
Payroll / Shrinkage
- Culturally engrained
expense control teaches
employees to monitor
expenditures
- At Wal-Mart as sales
volume rises expense as
a percentage
continuously falls
- Each day work
schedules are adjusted
to reflect sales volume
shortfalls
- Wal-Mart’s
executives lead expense
control by their own
example
- Customer greeters
are at every front door
to greet and monitor
theft
- Expense Tools for
You
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14:30
pm |
Afternoon Break |
15:00
pm |
“The Wal-Mart
Way” – 7 Strategies of the World’s
Largest Company Continued:
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Talent Strategy |
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How does Wal-Mart get
2 million employees to
execute its aggressive
strategies? |
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- Setting aggressive
goals with input from
the entire team
- Hire for attitude
and teach the necessary
skills
- Performance
Discrepancy – Dealing
with non-performers
- Promotion from
Within before people are
ready
- Cross-functional
movement of people
- Average people and
above average
performance
- Typical store
staffing model
- Staffing Diversity
- 11 Core Leadership
Competencies
- Talent Tools for You
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Service Strategy
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What is the
importance of customers and
customers service according
to Sam Walton? |
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- The customer is the
boss
- One stop shopping –
replicate the “High
Street” under one roof
- One agenda – the
customer
- Drop everything to
serve customers
- 10 foot rule /
Sundown Rule
- Internal customer
service / External
customer service
- Customer
segmentation strategy
- Saturday Morning
Meetings / Wal-Mart
Cheer
- Service Desk in the
front of store – 100%
product guarantee /
Wal-Mart museum
- Service Tools for
You
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16:45
pm |
Q & A.
Informal Reception, photo session,
Book Signing, interviews. |
For more information on this Master Class
please contact us.
TELEPHONE
AIM Client Services 02-2700-984-5
Outside Thailand +66-2-2700-984-5
FAX
02-2700-986
Outside Thailand +66-2-2700-986
Email & Web Site:
aminrais@gmail.com
amin@aiminlines.co.th
www.aiminlines.co.th
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