WHAT YOU WILL LEARN

This is your life time opportunity to meet personally with Dr. Zunaira Munir & learn the key tools of Blue Ocean Strategy. The Seminar combines both theory and practical applications through a series of short lectures, application exercises and real-life examples. The seminar offers in-depth discussion on;

• The principles, background and case examples behind Blue Ocean Strategy

• The strategic logic and practical tools required to create blue ocean strategies

• The various risks associated with developing profitable growth strategies and how to overcome them

• Developing a strategy canvas for your business

• Using the six paths framework and the buyer experience cycle to find new market space

• The way to stimulate new demand by focusing on non-customers

• Evaluating a blue ocean idea using the BOI Index

• Implementing blue ocean strategy using the four step blue ocean strategic planning process

• Building execution into Blue Ocean Strategy

After attending the seminar, the participants will be able to;

• Recognize limitations of your existing approach to strategy

• Understand the Strategic logic & practical tools required to create Blue Ocean Strategies

• Apply the Strategy Canvas and as-is value curve frameworks to analyze your business

• Apply the Six Paths framework to think systematically outside the conventional boundaries of your industry

• Apply non-customer thinking to identify new sources of profitable growth

• Evaluate a blue ocean Idea

• Gain an understanding of successful implementation of Blue ocean strategy

Who Should Attend?

Any manager or employee interested in developing his or her own individual capability to achieve highly profitable growth by maximizing opportunities while simultaneously minimizing risks. Any Business Owner, General Manger, Head of Strategy, CIO, other functional or business leader at the corporate and business unit level interested in “Making competition Irrelevant” in whatever field they are. The seminars benefit to participants from both the Private Sector (B2C and B2B) and the Public or Government Sector.

For companies, it’s an investment in their employees which in turn would fuel the growth of the companies. It's also a way of demonstrating their commitment towards the growth of their employees and giving them an opportunity to interact with the who's who of Thailand's corporate world.

TELEPHONE
AIM Client Services 02-2700-984-5
Outside Thailand ++66-2-2700-984-5

FAX
Complete Registration form and fax to 02-2700-986
Outside Thailand +66-22700-986

Email & Web Site:
aminrais@gmail.com 
amin@aiminlines.com 
www.aiminlines.com